Preserve App

Preserve is a self-directed app concept inspired by my love of nature reserves. It gives directions to local reserves, wildlife identification, accessibility information, and collectible digital stickers for spending time in nature.

I followed a full UX process I started by researching gamification and existing nature apps, surveying target users, building personas, and photographing local nature reserves myself for the content. Throughout the UI design process I conducted multiple rounds of user feedback to improve the design and navigation. I finished the project by designing bespoke animal illustrations for in-app achievement stickers.